It’s no secret that training is the first on the chopping block in organizations when times get tough. Many trainers lament the fact that they get no respect. Regrettably, there is often good reason for these opinions.

According to a 2015 study by Training, Organizations spend around $70 Billion on training. Many times this hefty price tag comes with no ROI. CEOs are pulling their hair out over the failure of training programs. This includes both inside and outside training programs. A typical example is communication.

Upon a few communication failures such as information being withheld, unnecessary communication, not enough communication, inappropriate communication, the wrong communication, etc., etc., etc. someone in management calls for communication training, Dutifully, the in-house trainer slaps together a communication training and everyone is required to attend, they also must sign off that they’ve been, and there may even be penalties if one does not attend. Of course, managers are exempt from attending. Everyone attends and six-weeks later, there are more communication fiascos. Sound familiar? What can be done to stop such training wrecks? Keeping with our communication example…